Company Unveils New Wedding Save the Dates, Perfect for Sharing Engagement Photos
"Grooms-to-be are going to great lengths in terms of creativity and
thoughtfulness when preparing to ‘pop the question.' Brides are telling
us they want this proposal moment captured in pictures they can share
today and for years to come," said
Bohnert adds that since the majority of engagements happen on the weekend—with 69 percent of survey respondents getting engaged on Friday, Saturday or Sunday—clever guys should pop the question on an "off" day for the best surprise. "Some photographers offer midweek specials, or ask a close friend to shoot the proposal, and many popular locations are less crowded then, too. Midweek engagements can be the perfect time for capturing a truly amazing engagement photo."
According to Shutterfly's survey of 500 recently engaged and 500
recently married women, administered by
Instead, the top methods for sharing engagement news are far more
personal with 70 percent of respondents preferring an in-person visit or
a telephone call. Beyond the immediate circle of family and friends,
today's couple is choosing the simple elegance of paper save the dates
to reach out to those who matter most in a way that reflects their
personal style. With this in mind,
"One of the greatest trends we've seen lately is couples using a series of candid photos on a collage card for their save the date," said Bohnert. "An engagement series is great for this, particularly if someone captures the moment from close up and someone else shoots from far away. Or, use the save-the-date to communicate the theme of your wedding. If it'll be on a beach, use a photo of your toes in the sand."
Shutterfly's survey also revealed that afternoon weddings are in vogue. Among both recently married and those about to tie the knot, an afternoon wedding is more common than morning or evening (47 percent for engaged and 62 percent for married).
As for wedding expenses, brides feel they spent too much on food service (26 percent, up significantly from 19 percent in 2010). However, the honeymoon, followed by the photographer, are the categories brides wish they had spent more on (32 percent and 21 percent, respectively). And year-over-year, more brides wish they had spent more on the videographer (13 percent in 2011 versus 7 percent in 2010).
For more information about Shutterfly's complete line of wedding stationery solutions, please visit http://www.shutterfly.com/cards-stationery/wedding-cards-stationery.
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