REDWOOD CITY, Calif.--(BUSINESS WIRE)--Oct. 2, 2018--
Shutterfly, Inc. (NASDAQ: SFLY), the leading retailer and manufacturing
platform dedicated to helping capture, preserve, and share life’s
important moments, today announced the appointment of Mickey Mericle as
Senior Vice President and Chief Marketing Officer.
“All of us at Shutterfly are delighted to welcome Mickey Mericle to the
team,” said Christopher North, president and chief executive officer of
Shutterfly, Inc. “Shutterfly’s businesses and brands are a special blend
of creativity, inspiration, and design on the one hand; and data,
science, and technology on the other. Mickey’s unique breadth of skills
and experiences make her the ideal person to lead our marketing teams
through our next phase of growth, particularly as we bring Lifetouch and
Mickey is a seasoned executive with deep experience in marketing and
analytics. In her roles leading Marketing and Customer Insights at
Adobe, and Global Customer Insights and Analytics at Walmart, Mickey has
led large teams of engineers, machine learning scientists, data
scientists, PhD economists and statisticians, all in the pursuit of
driving exceptional performance marketing and advanced analytics. At the
same time, Mickey has extensive skill in campaign development, focused
on brand and creative.
Prior to Adobe and Walmart, Mickey held roles at Target Corporation,
Kinko’s Inc., Monitor Company and the US Department of State. She holds
an MBA from the Kellogg School of Management at Northwestern University,
an MS in Economics from the University of Pennsylvania and a BA from
Iowa State University.
“Customers come to Shutterfly with a story to tell and a memory to
keep,” said Mickey. “I have been a devoted Shutterfly customer myself
for more than a decade, and have long admired the Shutterfly brand. I’m
honored and excited to join the team.”
About Shutterfly, Inc.
Shutterfly, Inc. is the leading retailer and manufacturing platform for
personalized products and communications. Founded in 1999, Shutterfly,
Inc. has three divisions: Shutterfly Consumer, Lifetouch, and Shutterfly
Business Solutions. Shutterfly Consumer and Lifetouch help consumers
capture, preserve, and share life’s important moments through
professional and personal photography, and personalized products. The
Shutterfly brand brings photos to life in photo books, gifts, home
décor, and cards and stationery. Lifetouch is the national leader in
school photography, built on the enduring tradition of “Picture Day,”
and also serves families through portrait studios and other
partnerships. Additionally, Shutterfly Business Solutions delivers
digital printing services that enable efficient and effective customer
engagement through personalized communications. For more information
about Shutterfly, Inc. (SFLY), visit www.shutterflyinc.com.
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Source: Shutterfly, Inc.
Shawn Tabak, 650-610-6026